We hope that you find this document helpful and informative, if you have any questions regarding what is contained within it, please don't hesitate to send us an email to privacy@AmericanSatellite.com.

Please note also that although some of AS&E's products are only sold to residents of the United States, our practice of protecting your privacy knows no borders. If you are an international visitor or customer and you share your information with us, you too can be assured that our general protection policy will apply equally to that information. AS&E's privacy policy and its protection of personally identifiable information applies to ALL VISITORS, acting in any capacity whatsoever.

There is no personal information gathered by us, or passed to us by the HTTP header.

 · Through a variety of response forms and email links on its websites. These resources help you get in touch with us for a variety of reasons. In the case of response forms, fields not critical to the processing of the form are made 'optional'. You could expect to see the following personally identifiable information collected on one of these forms:
  º Your name
  º Your email address
  º Your telephone number (possibly multiple numbers)
  º Your zip code

 · At the point of sale we collect all information necessary to the processing of the order being placed. We also archive the customer's acceptance of our sales terms. Specifically, the personally identifiable data we collect is:
  º Your name
  º Your email address
  º Your telephone number (possibly multiple numbers)
  º Your address (possibly multiple addresses)
  º Your credit card number and billing verification data. (Cardholders name, address, zip code.)

 · Through response forms offered to give consumers an opportunity to take part in a variety of contests and incentives. You could expect to see the following personally identifiable information collected on one of these forms:
  º Your name
  º Your email address
  º Your telephone number (possibly multiple numbers)
  º Your zip code

 · At the point of sale we collect all information necessary to the processing of the order being placed. At times, such as in our example, you would need to provide us information about your Aunt Mabel to help us get the new DIRECTV System to her. Specifically, the personally identifiable data we would collect would be:
  º Her name
  º Her telephone number (possibly multiple numbers)
  º Her address (possibly multiple addresses)
  º Possibly you might even provide us with her email address to help us expedite shipping questions.

 · Through a variety of response forms offered on our website, a visitor or customer might pass us personally identifiable information about someone other than themselves. We could use the example of a promotion on a new DIRECTV system that you thought your Uncle Ted would just love. You could send us Uncle Ted's information and know that it would be treated with confidentiality. We would ask you to provide the following information about Uncle Ted, where appropriate:
  º His name
  º His email address
  º His telephone number (possibly multiple numbers)
  º His zip code

VISITORZ464MYLABTFP8HF1LNJ53SX51EL496
www.needadish.com07143765322939363319322252029326235*

What you have just seen is a typical cookie from an AmericanSatellite.com website. You probably have dozens of cookies on your computer just like this one, from other sites you have visited. All of these cookies are perfectly harmless. As you can see, even if someone else could read it, the cookie won't exactly tell him or her a lot about you. The good news is, of course, that no web server on the Internet can retrieve cookie information unless they are the one that put it there, so you are safe.

What we use cookies for is described below.

Some of the ways we use the information we gather from headers are:

 · We compile and analyze log file data to gain a cross-section representation of our visitors. This allows us to build websites that suit the needs of our customers based on their unique browser, operating system and screen resolution choices.

 · We compile and analyze log file data to show us where our visitors come from. This information helps our marketing department invest our time and resources in only the most cost effective and efficient advertising initiatives.

 · We use the visitor's IP Address as a temporary identifier to store the history of the visit and the contents of the visitors shopping cart.

 · If a visitor emails us regarding an issue, our staff will reply to the email with the intention of providing the information requested by the visitor. Once the question or request for information is resolved, the visitor email will be archived for up to 1 year and then destroyed. At no time are the email addresses in this group sold, or used for any other purpose whatsoever. If that visitor were to email us and include personally identifiable information about another person, that other person's information would likewise be used for the purpose at hand and ultimately destroyed.

 · If a visitor or customer emails or telephones one of our staff regarding their experience on our website or with our call center, or concerning their experience surrounding installation and/or quality control, the visitor/customer explicitly agrees that we may use the substance of the communication, without any personally identifiable information other than the first name and city and state, in marketing promotions and/or advertising. If personally identifiable information concerning another person is included we will additionally have the right to use that persons first name, city and state for the same reasons and purposes as above.

 · If a visitor fills out one of our response forms regarding a question or request for information, our staff will reply to the request via email or phone, depending on the customer's wish (as specified in the form.) Once the question or request for information is resolved, the visitor's response form data will be archived for up to 1 year and then destroyed. If a response form contains a checkbox option for inclusion in future promotional mailings, and that checkbox is selected, the customer's information will be logged in our promotional email database. If not, we will at no time use the customer's information for any other purpose whatsoever. For details of our policy regarding acceptable uses of visitor email addresses, please see below.

 · The information collected at the point of purchase from a visitor is used by us to efficiently and effectively fulfill that order to the customer. We also log the customer's acceptance of our sales terms, if applicable. Making a purchase from an AmericanSatellite.com website will cause you to receive several functional and necessary emails which are detailed below. A customer may also receive a phone call as a result of an order to verify essential information.

 · Customers who make a purchase at an AmericanSatellite.com website may have essential elements of their information shared with third party warehouses for purposes directly related to the fulfillment of their order.

 · Customers who purchase a DIRECTV System from an AmericanSatellite.com website will have essential elements of their information shared with DIRECTV for the purpose of creating that customer an account within the DIRECTV subscriber database.

 · Customers who purchase a DIRECTV System from an AmericanSatellite.com website and who opt for professional installation will have essential elements of their information provided to third party installers for purposes directly relating to the installation of their equipment. Please see the section below detailing our guidelines for third-party privacy compliance.

 · Customers making a purchase at an AmericanSatellite.com website will have their shipping information shared with necessary parties in order to fulfill their order. Please see the section below detailing our guidelines for third-party privacy compliance.

 · If a visitor fills out one of our response forms regarding inclusion in a contest, sweepstakes or special offer, essential data will be logged in order to centralize and make possible the selection of winners. Once the Sweepstakes, contest or special offer is past, visitor's response form data will be archived for up to 1 year and then destroyed. If a response form contains a checkbox option for inclusion in future promotional mailings, and that checkbox is selected, the customer's information will be logged in our promotional email database. For details of our policy regarding acceptable uses of visitor email addresses, please see below. In the case of sweepstakes drawings, certain essential information may be shared with bonded sweepstakes administrators for purposes directly related to winner selection. Please see the section below detailing our guidelines for third-party privacy compliance.

AS&E will never use or share the personally identifiable information provided to us in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.

 · We set cookies on certain pages where we make use of JavaScript 'pop-up' windows to determine whether or not a visitor has been prompted by a particular window. This increases visitor satisfaction because it means we don't make you look at a pop-up window more than once per visit.

 · We set cookies to recognize a returning visitor. This allows us to maintain your individual settings, if applicable.

 · We use cookies to reduce the number of times we require a user to 'log in' to our website.

AS&E does not require cookies and if you reject our cookie you may still use our site. The only drawback is that your experience will be less convenient and personalized.

 · A customer who places an order with us is agreeing to receive a certain number of informational emails that we feel are a critical part of a confirmed order. The number of e-mails we send are the absolute minimum that we need to send to satisfy our needs, including shipping & tracking confirmation and the provision of a sales receipt to the customer.

 · Please note: Additional e-mails may be sent, or customers may be contacted by phone in order to help us achieve our standard of customer service. These additional emails or phone calls will only be made if we have trouble processing or shipping your order.

 · Although the actual number of emails received will vary from one order to another, a "Thank You for Purchasing" message and an introduction to Lifetime Rewards™ will be sent as our final email along with an opportunity to unsubscribe from our mailing list.

 · If the customer chooses to unsubscribe they will not receive any more direct e-mails, telephone calls or fax communications from us unless they purchase another product from us. Removal from the email mailing list can be accomplished after any mailing by following the unsubscribe instructions included with the mailing.

 · Those entrants who expressly requested (via the response form) to be added to our promotional mailing list will receive periodic product updates and incentives. Removal from the promotional mailing list can be accomplished after any mailing by following the unsubscribe instructions included with the mailing.

 · In many cases, we verify the accuracy of the individually identifiable information by contacting our customers and confirming the information we have after an online sale. This process covers all of our individually identifiable information that is collected and stored.

 · We utilize SSL Encryption technology to protect your online order and personal information from theft and misuse when you are connected to our secure server. Verisign digitally signs our secure Internet servers, so you can be sure we are who we represent ourselves to be.

 · Our Servers are locked at all times and are only accessed by authorized staff.

 · Please be aware that if at any time you lose control of your password, other people other than yourself may gain access to your personally identifiable information. We ask that you immediately notify us if your password should become compromised.

 · Please be aware that certain communications, namely email and telephone conversations are not protected by SSL encryption and third parties may unlawfully intercept or access such transmissions or private communications.

 · Please be aware that we may be required to disclose information about you to the government or third parties under certain circumstances as required by law. We cooperate fully with all law enforcement inquiries and with all third parties to enforce their intellectual property or other rights. Further, we can (and you authorize us to) disclose any information about you to law enforcement or other government officials to the extent required to comply with the law.

Although certain transactions require us to share your information with third parties (for instance, we share information with UPS to ship your order.) Such transactions are entirely optional on your part. You have the ability and choice not to engage in such transactions on our website. For a complete list of third party uses of your personally identifiable information, please reference section titled "The Way We Use Information" in the subsection "Personal Information" above.

This policy will be in effect as of 1/1/2010 and will supersede all prior versions.