| DIRECT TV satellite TV and CBS made a slam-dunk with a new multi-year agreement to extend DIRECTV's NCAA March Madness sport subscription package and continue to be the exclusive national TV source for CBS Sports' coverage of the college basketball tournament.
According to both companies, DIRECT TV customers that purchase the NCAA Mega March Madness package will receive up to 37 out-of-market, CBS-produced broadcasts - including those broadcast in high definition - from the first three rounds of the championship tournament. The NCAA Mega March Madness package allows DIRECTV subs the opportunity to see all 64 games!
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